Broadcasts

A broadcast is a one-time email or SMS sent to a set of recipients you choose. Use broadcasts for newsletters, event announcements, fundraising appeals, or thank-you messages.

Lifecycle

A broadcast moves through these states:

• Draft — you're still composing. Recipients, content, and settings can be edited freely.
• Scheduled — locked in to send at a future time. Cancel to drop back to Draft.
• Sending — actively being delivered. The recipient list is frozen at this point. Larger broadcasts go out in batches and can take several minutes to finish; you can leave the page while it sends.
• Sent — delivery is complete. Open the broadcast to see stats and delivery details.
• Failed — sending stopped early. The error banner explains what went wrong.
• Paused for review — held by an admin or by automatic safety checks. While a broadcast is paused for review, no other broadcasts can be created or sent in the org until the issue is resolved.

Creating a broadcast

1. Click Create on the Broadcasts list.
2. Pick a channel (Email or SMS).
3. Configure the four tabs in any order:
   • Settings — name, subject, From address, scheduling
   • Recipients — who receives the broadcast
   • Content — the email layout or SMS text
   • Overview — appears once sent
4. Click Send or Schedule.

Recipient limit per broadcast

Some accounts have a limit on how many people a single broadcast can go to. When you click Send or Schedule on a broadcast over that limit, a Recipient limit reached window shows how many people the broadcast goes to, the limit, and how far over it is, and nothing is sent. Split the recipients into smaller broadcasts that are each within the limit.

If a scheduled broadcast is over the limit when its send time comes (for example, because its audience grew), it is Paused for review instead of sent. Contact support for additional help.

Filtering the list

The list shows all broadcasts across both channels (Email + SMS). Use the status tabs to narrow down (Draft, Scheduled, Sent, Failed) or search by name.

TIP

Broadcasts are one-time sends. For recurring or trigger-based messages (welcome series, donation thank-you, etc.), use Audiences and automation tools instead.