Campaigns, Sites & Forms

Campaigns are the top-level containers that organize your fundraising. Every donation, ticket, registration, and pledge belongs to a campaign. Sites and forms are the tools within a campaign that supporters actually interact with.

Create a campaign first

Every donation, ticket purchase, and registration is tied to a campaign. Before you can create a site or form, you need a campaign to put it in.

Campaigns

A campaign represents a fundraising effort — an annual fund, a capital campaign, a gala, a giving day. Each campaign has:

• A fundraising goal and progress tracking
• Currency settings for the campaign
• Sites and forms attached to it
• All resources collected — donations, pledges, tickets, registrations, and auction activity

Campaigns give you a single place to see everything related to one fundraising effort and measure performance against your goal.

See: Campaigns · Creating Campaigns

Sites

Sites are full fundraising pages with their own URL, design, and supporter features. They are pages you send people to — a branded destination for your campaign. You design each site with a visual builder, giving you control over branding, colors, images, and layout without writing code. Sites support:

• Visual site builder — drag-and-drop design tools to craft your page's look and feel
• Peer-to-peer fundraising — supporters create personal pages, form teams, and compete on leaderboards
• Multiple page types — main campaign page, personal pages, team pages, organization pages, and static content pages
• Built-in donation and ticketing checkout

Sites are ideal for crowdfunding campaigns, peer-to-peer fundraisers, events, and any effort where you want a polished, branded web presence you fully control.

See: Sites Overview · Creating Sites

Forms

Forms are standalone checkout flows — donation forms, ticketing forms, and registration forms. They are checkout experiences you bring to your audience by embedding them on your own website or linking to them directly.

Forms are ideal when you already have a website and want to add giving, ticketing, or registration without sending visitors to a separate page.

See: Forms Overview

Sites vs Forms

The key distinction: Sites are pages you send people to. Forms are checkout flows you bring to your audience. A site is a destination with its own URL and design. A form is a widget you embed on an existing page or link to directly.

You can use both within the same campaign — for example, a site for your public campaign page and an embedded form on your organization's homepage.

Campaign Groups

Campaign groups let you organize multiple campaigns together for reporting and filtering. If you run several campaigns each year, groups help you compare performance across related efforts.

See: Campaign Groups