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Peer-to-Peer Fundraising
Peer-to-peer (P2P) fundraising empowers your supporters to create their own fundraising pages and reach their personal networks.
How It Works
- You create a campaign with P2P enabled
- Supporters register and create personal fundraising pages
- They share their pages with friends and family
- Donations flow to your organization through their pages
Creating a P2P Site
Site Setup
- Campaign page - The main landing page for your P2P campaign
- Registration form - How supporters sign up to fundraise
- Personal page template - Default layout for fundraiser pages
Fundraiser Options
Configure what fundraisers can customize:
- Personal fundraising goal
- Story and photos
- Profile picture
- Custom page URL
Team Fundraising
Enable teams for group fundraising:
- Team pages - Aggregate team member contributions
- Team goals - Set collective targets
- Team leaderboards - Show top teams
Managing Fundraisers
Approvals
Choose your approval workflow:
- Auto-approve - Fundraisers go live immediately
- Manual approval - Review before pages go live
Communication
Stay connected with your fundraisers:
- Welcome emails when they register
- Progress updates and encouragement
- Tips for successful fundraising
Leaderboards
Motivate fundraisers with competition:
- Top individual fundraisers
- Top teams
- Most recent donations
Best Practices
- Make registration easy - Fewer fields means more signups
- Provide fundraising tips - Help your supporters succeed
- Celebrate milestones - Recognize achievements publicly
- Set realistic goals - Help fundraisers set achievable targets
- Send reminders - Keep fundraisers engaged throughout the campaign