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Peer-to-Peer Fundraising

Peer-to-peer (P2P) fundraising empowers your supporters to create their own fundraising pages and reach their personal networks.

How It Works

  1. You create a campaign with P2P enabled
  2. Supporters register and create personal fundraising pages
  3. They share their pages with friends and family
  4. Donations flow to your organization through their pages

Creating a P2P Site

Site Setup

  • Campaign page - The main landing page for your P2P campaign
  • Registration form - How supporters sign up to fundraise
  • Personal page template - Default layout for fundraiser pages

Fundraiser Options

Configure what fundraisers can customize:

  • Personal fundraising goal
  • Story and photos
  • Profile picture
  • Custom page URL

Team Fundraising

Enable teams for group fundraising:

  • Team pages - Aggregate team member contributions
  • Team goals - Set collective targets
  • Team leaderboards - Show top teams

Managing Fundraisers

Approvals

Choose your approval workflow:

  • Auto-approve - Fundraisers go live immediately
  • Manual approval - Review before pages go live

Communication

Stay connected with your fundraisers:

  • Welcome emails when they register
  • Progress updates and encouragement
  • Tips for successful fundraising

Leaderboards

Motivate fundraisers with competition:

  • Top individual fundraisers
  • Top teams
  • Most recent donations

Best Practices

  • Make registration easy - Fewer fields means more signups
  • Provide fundraising tips - Help your supporters succeed
  • Celebrate milestones - Recognize achievements publicly
  • Set realistic goals - Help fundraisers set achievable targets
  • Send reminders - Keep fundraisers engaged throughout the campaign

Unified Fundraising + CRM